Tapcart eBook: The Fashion Playbook for Mobile Success

THE CLIENT:

Tapcart

WHAT I DID:

  • eBook content writing

  • Mobile commerce research

  • Project management

WHAT THEY NEEDED:

Tapcart, a mobile commerce company, wanted to show how fashion retailers could create a more engaging, customer-centric mobile shopping experience.

WHAT I WROTE:

I compiled research on trends in M-commerce and distilled my results into a six-part playbook to help clothing and retail companies boost sales by leveraging the end-to-end functionality of mobile apps.

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eBooks & White PapersHester Aba