DoorDash - Email - Healthcare Open Enrollment Pre-Reg
The Company:
DoorDash
WHAT I DID:
Draft email for healthcare open enrollment pre-registration
Email was part of a nurture track
WHAT THEY NEEDED:
DoorDash wanted to provide delivery drivers (Dashers) with low-cost healthcare options.
WHAT I WROTE:
Email was part of a series to boost stagnating participation rates.