Instacart - New Features for Churned Shoppers (GTM)
The Company:
INstacart
WHAT I DID:
Drafted GTM email + push announcing new time-saving features to woo back inactive shoppers
Worked with product and marketing managers, and content designers
WHAT THEY NEEDED:
Email + push aimed at churned shoppers that introduced 4 new features that save them time on returns and reimbursements